The Nivin Pauly-led fantasy thriller Sarvam Maya officially crossed the ₹40 crore mark at the domestic box office on Friday, cementing its status as a massive commercial hit and a career-defining comeback for the Malayalam star.

Entering its second week, the film earned an estimated ₹4.90 crore net in India on Day 9. The performance follows a massive New Year’s Day surge, signalling strong word-of-mouth that has successfully carried the film beyond its initial holiday release window.

Surpassing Career Milestones

Industry trackers report that the film’s total worldwide gross has now climbed to ₹75.50 crore. Notably, within just eight days of its December 25 release, Sarvam Maya eclipsed the lifetime global earnings of Pauly’s 2015 cult classic Premam, which previously held his personal record at ₹72 crore.

The film's success is largely driven by its home territory. In Kerala alone, the movie has amassed roughly ₹36 crore, benefiting from high theatre occupancy rates that peaked at 64.66% during Friday's night shows.

A New Year Boost

Directed by Akhil Sathyan, the horror-comedy fantasy has defied the typical second-week slump. After recording its second-highest single-day collection of ₹5.2 crore on New Year's Day (Day 8), the film maintained a steady 51.48% overall occupancy on Day 9.

Outlook

With no major competitors entering the market this weekend, trade trackers project Sarvam Maya will comfortably enter the ₹100 crore worldwide club by the end of its second Sunday. The film, which premiered on Christmas Day, continues to benefit from a lack of major attrition in screen counts across major metros.