Gold trade associations in Kerala implement a uniform pricing system for 18-carat gold to standardise rates across jewellers.

Kochi: Kerala is set to introduce a uniform pricing system for 18-carat gold. Until now, different jewellers across the state had been charging varying rates. However, a joint meeting of various gold and jewellery trade associations in Kerala has decided to implement a uniform price structure for 18-carat gold starting this Tuesday.
With gold prices continuing to soar, the market demand for 18-carat gold has seen a notable rise. Consumers are able to purchase their preferred ornaments within an affordable budget in 18-carat gold. There is a growing demand for 18-carat gold jewellery even for weddings. Compared to 22-carat gold, which is traditionally used to manufacture ornaments, 18-carat gold is available at a much more accessible price point. Consequently, the younger generation has emerged as the primary admirers of this category of jewellery.
While 22-carat gold possesses a purity level of 91.6%, 18-carat gold has a purity of 75%. This means the remaining percentage consists of other metals such as silver and copper. The joint meeting was chaired by T S Kalyanaraman (Kalyan Jewellers). The session was attended by Dr B Govindan (AKGSMA), K Surendran, Adv S Abdul Nazar (KGSMA), M P Ahammed, A K Nishad, O Asher (KJF) and Shaju Chirayath (KGSDA).
Published: 14 Jul 2026, 02:28 pm IST
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