Thiruvananthapuram: The Bharatiya Janata Party (BJP) is planning a new move to attract Christians to the party. BJP leaders and workers will conduct a ‘snehayathra’ for Christmas. Leaders and activists are planning to reach every Christian household in the state. 

The BJP assessment is that the party’s relationship with this community is stronger than ever. By visiting houses with gifts and sweets, this relationship could be made even stronger. 

Leaders from the booth to the state-level would take part in the house visit. The central leadership has asked the leaders to ensure that the benefits provided by the Union government reaches the Christian community.

In a meeting of the BJP state office-bearers, it was suggested that while making statements on issues, the leaders should not contradict the state leadership. The leaders suggested in the meeting that the contradicting statements would harm the party.