The National Commission for Women (NCW) on Monday launched a new 24x7 short-code helpline, 14490, aimed at providing faster and more accessible support to women facing violence, harassment, or any form of distress across India.

The helpline will serve as the first point of contact, guiding callers, coordinating with authorities, and facilitating timely intervention during emergencies, the NCW said.

The toll-free number, designed to be easy to remember, is linked to the commission’s existing helpline, 7827170170, to ensure seamless assistance without any cost or delay, according to an NCW statement.

The new short code is expected to strengthen the commission’s outreach and ensure that women in need can access immediate help whenever required.