With the advent of social media, the film industry has devised numerous advertisement strategies to promote movies. Actors and filmmakers often adopt every possible means to attract the public to theatres.

On Friday, Director Rajasenan pulled a trick out of the hat by attending the screening of his latest movie 'Njanum Pinnoru Njanum' in a woman's attire, wearing makeup and ornaments and sporting a colourful red saree. Coworkers and the public were equally stunned by the director's makeover. 

Veteran director Rajasenan returns to the industry after a brief hiatus from cinema. The cast of ‘Njanum Pinnoru Njanum’ includes Rajasenan, Sudheer Karamana, Joy Mathew and Indrans.