Kochi-based wellness brand raises ₹3 crore in seed funding, eyes expansion in 'femtech' space
Kochi-based women’s wellness brand FemiSafe has raised ₹3 crore in seed funding to expand its product range and strengthen its market presence. The company, which focuses on menstrual care, grooming, and intimate hygiene, plans to use the funds to develop new products, improve its supply chain, and expand into quick commerce (Q-commerce).
A push for 'femtech' innovation
Femtech, short for female technology, refers to innovations aimed at improving women’s health and wellness. This includes solutions for menstrual health, reproductive care, pregnancy, and menopause—areas that remain underfunded despite growing demand.
With this funding, FemiSafe aims to invest in research and development (R&D), bringing more innovation into the femtech space.
The round saw participation from multiple investors, including Kerala Angel Network, Jess of Lunar Family Office, BeyondTeQ Ventures (Oman), and Musthafa Koori of Black Pepper Holdings. Tom M Joseph of Jain University, who had previously invested in FemiSafe’s pre-seed round, also took part in this round. Additionally, Westland Partners (UK) has joined as a Board Advisor.
Breaking stigma around women’s health
FemiSafe’s co-founders, Naseef Nazar and Noureen Aysha, believe the brand is not just about selling products but also about raising awareness and challenging social taboos. "Our commitment extends beyond products; it's about cultivating a culture of awareness and education around menstrual and sexual health," said Noureen.
Investor Tom M Joseph highlighted the company’s impact, stating, “FemiSafe has made remarkable progress in addressing women’s essential needs. Their passion and vision make them a strong player in the femtech space.”
Future expansion plans
According to Sabil Abdullakutty, Business Head of FemiSafe, the company is looking to expand its offline distribution network and strengthen its presence in more markets. Quick commerce is expected to contribute majorly to its revenue by 2025.