Is Raghav Juyal dating Niharika, or is it just a clever promotional tease?

Raghav Juyal and Niharika NM poses together | Image: Instagram
Raghav Juyal and Niharika NM poses together | Image: Instagram

Raghav Juyal has once again found himself at the centre of relationship rumours but this time with his ‘Bhai Tera Star Hai’ co-star Niharika NM.

The actor-dancer and digital creator sent social media into a frenzy after sharing identical cosy pictures on Instagram. In the photos, Raghav is seen hugging Niharika from behind as the two smile for the camera. Keeping fans guessing, both shared the pictures with nothing more than a heart and star emoji, triggering speculation about whether they had made their relationship official or were teasing an upcoming project.

The comments section only added to the mystery. Rapper Raftaar wrote, "Je baat laadle," along with evil-eye emojis, while YouTuber Ashish Chanchlani reacted with multiple evil-eye emojis. Actress Shehnaaz Gill also dropped a supportive comment, prompting fans to believe there could be more to the story.

Social media was soon flooded with reactions. While many congratulated the pair, others weren't convinced it was a relationship reveal. Several users pointed out that Raghav and Niharika are currently working together in the upcoming comedy ‘Bhai Tera Star Hai,’ leading many to suspect the photos could simply be part of the film's promotional campaign.

One fan commented, "Masha Allah! I hope it's not before the movie promotion stint. You both look awesome together," while another wrote, "No way! Is this real or are they promoting something?"

The scepticism isn't surprising. In recent months, celebrities have increasingly used cryptic social media posts to build anticipation for films, music videos and collaborations without revealing the project upfront.

A similar situation unfolded when YouTuber Ashish Chanchlani posted a romantic-looking picture with actress Elli AvrRam, captioned simply, "Finally."

The post instantly sparked dating rumours, with fans believing the two had confirmed their relationship. However, many later speculated that the viral post was linked to an upcoming collaboration.

That precedent has made fans more cautious this time around. Many believe Raghav and Niharika's pictures could just as easily be teasing a film, a music video or another creative collaboration instead of confirming a romance.

For now, neither Raghav nor Niharika has commented on the nature of their viral post, leaving fans to continue decoding every emoji and celebrity reaction.

On the professional front, the duo will soon be seen together in ‘Bhai Tera Star Hai,’ directed by Vivek B. Agrawal. The film also stars Sanjay Kapoor, Barkha Singh, Vivan Bhatena and Niki Walia.