Mohanlal’s grace, Prakash Varma’s vision, Bijibal’s score, and Sangeetha’s voice: Behind the music of the viral ad

The faces of Mangalassery Neelakandan, Induchudan and Jagannathan who thrilled the silver screen... The star figure that is very close to the concept of Malayali 'machoness'... Mohanlal! At the same time, who else is as capable as Mohanlal and Kamal Haasan of revealing the femininity in men so beautifully?

When the advertisement made by Prakash Varma, which makes full use of the potential of the actor Mohanlal, is making waves in the news and on social media platforms, Bijibal, who composed the music for those feminine expressions, and singer Sangeetha Sreekanth, who gave voice to them, are very happy.

The lyrics 'Sundaran Lokasundaran Trilokasundaran...', which play as the actor admires his own beauty adorned in diamond ornaments within the solitude of his caravan, is sung by Sangeetha.

"I have known Prakash Varma before. But this is the first time we are working together on a project. After the shoot, he showed me the edited visuals. He also gave me some suggestions. He asked if I could do a classical song to go with it. He encouraged taking my own pace and to work with a sense of freedom. So, I took the song from Swathi Thirunal's work 'Aliveni Enthu Cheyvu' and made Sangeetha sing it.

The fact that the shot the video in advance was really helpful. I was able to arrange the music in a way that went with the visuals. We have seen Mohanlal sir's classical dance in many films before. It was very amusing to see his sensual expressions again after years. They were scenes that explored his inner femininity. Just as it is said that there is a part of a woman in every man, those expressions became more evident in the scenes when he saw jewellery. The expression that occurs when a man achieves femininity should also be reflected in the music. I felt that a female voice that perfectly suits it was also needed. That's how Sangeetha comes to the music. I love music direction very much. I'm happy to have been able to do it so beautifully. Prakash sir also said that he liked it very much. The next film to be released is Oru Perumgaliyattam, directed by Jayaraj," said Bijibal.

Sangeetha, who entered the playback singing field in 2007 by singing the song 'Poonilamazha Nanayum Pathira Kuruvikale' in the Mohanlal-starrer Chotta Mumbai, sang the song in the ad film. Many of the songs she sang are notable, including 'Theliveyil Azhakum...' in Maheshinte Prathikaaram, ' Paaripparakkoo Kili..' in Aby, and 'Arikil Pathiye Idanenchil...' in Oru Murai Vanthu Paarthaya. Sangeetha has also sung jingles for brands such as Seematti, Nirapara, and many other products.

"People accepted the ad film and it was discussed. I am very happy. I was singing as Bijibal sir told me. This is a Carnatic song that I like a lot. It is famous for its expressiveness in Swathi compositions. The highlight of the film is a different concept. Lal sir has captured it beautifully. The advertisement film being made by Prakash Varma with Mohanlal sir is the same one that got me excited. I was singing while watching Lalettan's expressiveness on screen. I already felt that this would become a topic of discussion. I am very happy to be a part of a big project. I last sang in the recently released Malayalam film ''Jangar'. I have also sung a song in a Telugu film. That is getting ready for release. I have also sung a song in Malayalam with Bijiyettan's (Bijibal) music. My recent independent music venture 'Maya Gopabala' music symphony is getting good responses. I want to do more music videos like this. Planning is underway," she added.

Sangeetha's husband is director and actor Srikanth Murali. Her son Madhavan is studying for Plus Two.