Realme 15 series drops July 24 with Vicky Kaushal as Brand Ambassador
Realme has officially confirmed that its much-anticipated realme 15 series will launch in India on July 24 at 7 pm. In a fresh branding push, the smartphone maker has onboarded Bollywood actor Vicky Kaushal as its new ambassador, marking a vibrant new chapter for the brand.
The upcoming series will include two 5G-enabled models: the realme 15 and realme 15 Pro. The phone will be available in four distinct shades: Flowing Silver, Velvet Green, Silk Purple and Silk Pink, aiming to strike a balance between performance and premium design.
Taking to X (formerly known as Twitter), realme said, “A frame fit for a star. Vicky Kaushal joins the realme family with the all-new #realme15Series5G, and steps into his sharpest frame yet. Live Real in Every Shot with #realme15Pro5G #AIPartyPhone Launching on 24th July, 7 PM.”
At the heart of the realme 15 series lies an emphasis on AI. Realme is positioning the lineup as an “AI party phone,” promising six AI-driven upgrades. These include a smarter AI for an enhanced experience, a bolder design for a premium feel, a brighter display, slimmer body with a larger battery, a faster chipset for effortless multitasking, and an improved camera setup for sharper videos.
One of the headline features is the AI Edit Genie, a voice-guided photo editing tool. With this, users can fine-tune their pictures using simple voice commands, making photo editing more intuitive than ever.
Design-wise, the realme 15 series brings a noticeable refresh over its predecessor. The rear camera module now sports a glass-like finish, housing three lenses arranged within two large circular cutouts and a smaller third ring. With curved edges and a sleeker profile, the phones are expected to offer a more ergonomic grip along with a larger display.
Compared to the realme 14 lineup, the new models showcase a refreshed rear design featuring a glass-like camera island with three lenses arranged in two large circular cutouts and a smaller third ring. The volume and power buttons are placed on the right side, while the curved front edges hint at a larger display and better grip.