Audi reveals F1 logo and team identity, teams up with Revolut for 2026 season

Berlin: Audi has officially unveiled its Formula One team name and logo, confirming that the global launch of the Audi Revolut F1 Team will take place in Berlin on January 20, 2026, as the German automotive giant accelerates preparations for its much-anticipated F1 debut.

The team identity combines Audi’s F1 ambitions with global fintech partner Revolut, which was announced as the title sponsor in July 2025. The collaboration aims to bring innovation, performance, and fan engagement to the forefront, with app-based benefits for Revolut users, special race access activations, and integration of Revolut Pay into Audi’s online store.

Audi’s entry into F1 dates back to 2022, with the marque gradually building up its infrastructure in collaboration with Sauber to ensure competitiveness from the 2026 season opener in Australia. After a challenging 2025 campaign that yielded one podium and 70 points, placing ninth in the constructors’ standings, Audi is aiming to establish itself as a serious midfield contender next season.

The team will retain its current driver line-up, featuring Nico Hülkenberg, who recently completed his 250th Grand Prix, and Gabriel Bortoleto. Meanwhile, fellow newcomers Cadillac, backed by GM, will rely on experienced drivers Valtteri Bottas and Sergio Perez.

Audi’s press release emphasised that the partnership with Revolut “shares the ambition for innovation, performance, and connecting with a diverse, international audience,” reflecting a strategy to challenge conventions and enhance fan experiences globally.