Beers with longer shelf life hit Kerala markets


B Ajith Raj

The beer companies had taken a major hit following the closing down of shops during the lockdown.

A BEVCO outlet | Photo: Mathrubhumi (file)

Thiruvananthapuram: The beer companies have taken a major hit following closure of shops during the lockdown period. The breweries are planning to increase the shelf life of beers to overcome the loss due to Covid. Beers with longer shelf life, that can be saved and used for up to a year have come out. The shelf life of beers was six months previously.

Two companies have come out with beers having one year shelf life. The Kerala State Beverages Corporation denied permission for this at first and sought legal advice from the Excise Department. The reply was that as per the Abkari law, no expiry date has been fixed for beer. However, it is stated in the National Food Security Act that the expiry period must be registered. The beer manufacturing companies advise the use of beers within 6 months. This is also marked on the labels. The Excise Department and Beverages Corporation decided the expiry period of beers as 6 months considering this. The new brands were granted permission for sale after the Beverages Corporation reviewed the chemical test results and the documents submitted by the companies.



Other beer companies that faced issues in sales are also following these footsteps. The sale permits will be granted only after chemical tests.

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