Caltex ropes in Shikhar Dhawan as brand ambassador
Mumbai: GS Caltex India, a 100% owned subsidiary of GS Caltex Corporation, South Korea has signed cricketer Shikhar Dhawan as its brand ambassador in a strategic move to establish itself as a major player in the premium lubricants category in the country.
As part of the association, Shikhar Dhawan will be the face of GS Caltex India for the company’s premium lubricants range & new business initiatives.
Speaking about the collaboration, Shikhar Dhawan said, “I am extremely delighted and proud to be a part of the GS Caltex family. GS Caltex is a well-established name in the lubricant industry and globally recognized brand for its high-performance products. I look forward to an exciting innings together.”