With Vishu round the corner, Kerala handloom market is all set to grab the textile industry. As ‘Vishukodi’, new dress for Vishu festivities is an essential one, the textile shops are busy with customers. Handloom clothing like set mundu, Kerala saree, dhothi have great demand during Vishu season.
Handloom products from popular handloom village industries like Chendamangalam, Kuthampully and Balaramapuram are the real stars in the market.
Kerala handloom industry which was on the verge of collapse made a re-entry with latest trends. Let’s take a look on the new designs in handloom industry.
Kerala Saree and Set Mundu are the favourite outfits of women in Kerala. This outfits give a grace look to women. Kerala saree and set mundu are available with traditional designs of small borders which called as ‘Puliyilakara’ and thick golden borders.
Handloom clothing designers made these outfits more attractive by making paintings, prints and patch works on it. These designs have got wide appreciation from the customers and set a new trend in fashion.
Kalamkari, a traditional textile art which set a new trend in the market for a long time is continuing to rule the market this season too. Sarees and Set Munu with Kalamkari patch work are seen in most of the shops.
Apart from the traditional colour borders, Kalamkari borders are seen in Kerala sarees and set mundu. Matching blouse piece is also attached with it.
Along with Kalamkari, Ikat patch work sarees and set mundu are introduced this year. Ikat is a textile art wherein patterns are created by resist dyeing cotton and/or silk yarn before they are woven. This technique is practised across Asia, Latin America and parts of Europe.
Like golden border, sarees and set mundu with silver border also have great demand in the shops.
Blouse pieces with bead work and mirror work are also available in the market to add glamour to the beautiful sarees.
Like Kerala sarees, the handloom industry experimented new designs on handloom silk sarees too. Beautiful picture of Lord Krishna is seen as thread work and prints on these sarees.
But still mural work is the real king in festive season. Mural paintings portraying Krishna having butter and ‘Kanikonna’ flowers are seen in Kerala sarees and set mundu.
Apart from set mundu, new designs are seen in Kerala sarees. Teenagers love to wear designer Kerala sarees which are crafted with mirror and bead works.
Davani (half saree), another traditional ladies’ wear also made a comeback with latest designs.
Salwars stitched in the fabric of Kerala saree is making a re-entry to fashion industry. These salwars had a real make over with mural paintings and prints.
The handloom industry also introduced north Indian dresses like Gagra cholis and lehenga in Kerala style. Teenagers will love to wear the umbrella cutting skirts and crop tops.
Double mundu (dhothi) for men is also available in latest designs like sarees. Dhothi and kurta with mural paintings will set a new trend in men’s fashion.
Dhothi and kurta set is available in the market with matching mural works.
The trend of mural works is seen in the kids wear also. The little girls will shine by wearing skirts and blouse with mural works. Kids dhothi and kurta or shirts in silk or poly silk are available for the little boys.
The handloom market assures elegant and royal look in traditional wear for this vishu.